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John Urbank

  1. Visual-Based Post [Blogging Blueprint]

    Posted: December 19, 2020
    Author: John Urbank
    Visual-Based Post [Blogging Blueprint]

    INTRODUCTION:

    An image post uses a visual element as the centerpiece of your post, such as a SlideShare presentation, infographic, comic, or high-resolution images.

    Use your introduction to provide a caption for your image(s). Why is it valuable? What’s the point? Image posts don’t require a lot of text, so choose your words wisely.

    Here are some examples of how we use Visual blog posts here at HubSpot:

  2. A Visual History of Google Algorithm Changes [Infographic]
  3. Can a Career in B2B Marketing Be Fulfilling? [SlideShare]
  4. A Sampling of the Sexiest Business Blogs on the Internet

    5. BODY:


    After just a few lines of introductory text, ins
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  • How-To Post [Blogging Blueprint]

    Posted: December 03, 2020
    Author: John Urbank
    How-To Post [Blogging Blueprint]

    INTRODUCTION:

    Your “how to” blog post should teach the reader how to do something by breaking it down into a series of steps.

    Begin your blog post by explaining what problem you are going to solve through your explanation and be sure to include any relevant keywords. Add in a personal story to establish your credibility on this topic. And make sure to end your blog post with a summary of what your reader will gain by following your lead.

    jepistons-logo.pngImage Caption

    Need some inspiration? Check out these "How-To" examples from the HubSpot blog:

    Read more »
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    Visual-Based Post [Blogging Blueprint]
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    How-To Post [Blogging Blueprint]
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